2016 Essence Festival New Orleans Reveals First-Round Performance Lineup Featuring Headlining Performances from Kendrick Lamar, Mariah Carey and Maxwell

Experience Today’s Hottest Acts Performing across Five Stages over
Four Nights: Ciara, New Edition, Babyface, Charlie Wilson, Tyrese, Faith
Evans

Plus, Festival First-Timers Include Jeremih, Leon Bridges, the
Internet, DeJ Loaf, Lion Babe, Tink and Many More to Be Announced

NEW YORK–(BUSINESS WIRE)–Time Inc.’s (NYSE: TIME) highly acclaimed ESSENCE Festival, one
of the largest consumer live events in the country, with more than
550,000 attendees, today revealed the first round of its all-star lineup
of performers for the nighttime concerts at the 22nd annual
celebration, which will take place in New Orleans, LA, from June 30 to
July 3.


“The ESSENCE Festival is back in New Orleans with an extraordinary
roster of the biggest names and best performers in entertainment—from
global music icons to the industry’s rising stars,” said ESSENCE
President Michelle Ebanks. “We are welcoming Kendrick Lamar, Mariah
Carey and Maxwell to headline the Superdome main stage. In addition, we
will be embracing newcomers like Leon Bridges, Jeremih, Lion Babe, Dej
Loaf and The Internet, as well as fan favorite Charlie Wilson for the
ultimate cultural experience in New Orleans this July 4th weekend.”

Artists confirmed to perform at the 2016 ESSENCE Festival nighttime
concerts at the Superdome include: Babyface, BJ The Chicago Kid, Charlie
Wilson, Ciara, Cyril Neville, Daley, DeJ Loaf, Digable Planets, Doug E.
Fresh, Eric Bellinger, Estelle, Faith Evans, Jeremih, Jidenna Judith
Hill, Kelly Price, Kendrick Lamar, Lady Leshurr, Lalah Hathaway, Leon
Bridges, Lion Babe, Little Simz, Mali Music, Mariah Carey, Maxwell, MC
Lyte, New Breed Brass Band, New Edition, Robert Glasper Experiment,
Preservation Hall Jazz Band, St. Beauty, The Brand New Heavies, The
Internet, Tyrese, Tink and V. Bozeman. More will be announced soon.

In addition, the ESSENCE Festival in New Orleans will present its
first-ever World Music Superlounge, featuring artists from across the
globe, including performers Wizkid, Zakes Bantwini and Skye Wanda
representing Durban, South Africa (in partnership with the eThekwini
Municipality).

For information about ticket sales, accommodations and the latest news
about the ESSENCE FESTIVAL, visit www.essencefestival.com,
join the festival community on Twitter
@essencefest #EssenceFest and become a fan of 2016 ESSENCE Festival on Facebook.

The 2016 ESSENCE FESTIVAL is executive produced by ESSENCE Festivals
LLC, a division of ESSENCE Communications Inc., and is produced by
Solomon Group. GeChar is the executive producer of the 2016 ESSENCE
Empowerment Experience.

Sponsors of the 2016 ESSENCE Festival in New Orleans include presenting
sponsor Coca-Cola and major sponsors Ford, McDonald’s,
State Farm
and Walmart.

About Essence Communications Inc.

Essence Communications Inc. (ECI) is the number one media company
dedicated to African-American women, with a multi-platform presence in
publishing, live events and online. The company’s flagship publication,
Essence magazine, is the preeminent lifestyle magazine for
African-American women, generating brand extensions, such as the Essence
Festival, Essence Black Women in Hollywood and Black Women in Music,
Window on Our Women and Smart Beauty consumer insights series,
Essence.com, and ventures in digital media (mobile, television and VOD).
For 45 years, Essence, which has a brand reach of 14.2 million, has been
the leading source of cutting-edge information and specific solutions
relating to every area of African-American women’s lives. Additional
information about ECI and Essence is available at www.essence.com.

About Time Inc.

Time Inc. (NYSE:TIME) is one of the world’s leading media companies,
with a monthly global print audience of over 120 million and worldwide
digital properties that attract more than 150 million visitors each
month, including over 60 websites. Our influential brands include
People, Sports Illustrated, InStyle, Time, Real Simple, and Southern
Living, as well as more than 50 diverse titles in the United Kingdom.

Contacts

ESSENCE
Dana Baxter, 212-522-1634
dbaxter@essence.com
or
ESSENCE
Sheila
Harris,
212-522-1089
sharris@essence.com