New Cricut Explore Air™ Gold Edition Adds Glam to Craft Cutting
Wireless, Bluetooth enabled die cutting machine is now available in
metallic gold exclusively at Jo-Ann Stores and Joann.com
HUDSON, Ohio–(BUSINESS WIRE)–Jo-Ann Fabric and Craft Stores, the nation’s leading fabric and craft
specialty retailer, announces the launch of Cricut Explore Air™ Gold
Edition which glitters like gold and easily allows
customization for crafting projects.
Cricut Explore Air Gold Edition is more
than a pretty machine; it’s a special edition, design-and-cut system
that takes any crafting project to new heights. Add pizzazz to pillows
and home decor, scrapbooks, invitations and a plethora of other projects
with this updated tool. Cricut Explore Air Gold Edition
is equipped with Bluetooth capabilities to work wirelessly
with the Cricut Design Space cloud-based software, which allows users to
connect to their devices and design while on the go, and send projects
to their machine for cutting and project completion. The Cricut Library
is also a helpful resource for infinite inspiration with over 60,000
images, project ideas and fonts. To personalize pieces even more, users
can upload their own images and apply them to projects.
“Cricut Explore Air Gold Edition offers a
wide breadth of project possibilities and is a tool that every
crafter—new and experienced—should have in their arsenal,” said Lee Anne
Di Cecco, VP, GMM craft, Jo-Ann Fabric and Craft Stores. “We’re happy to
carry the limited edition machine exclusively at Jo-Ann Stores and joann.com
to encourage crafters to experience the Cricut Explore Air, which
has an added element of style with its gleaming gold exterior.”
Cricut Explore Air Gold Edition components
and benefits include:
- Cricut Gold machine with standard mat and colored carrying bag
- Cricut LightGrip™ 12×12 cutting mat
- German carbide blade and Smart Set® dial for ‘Click, Cut, Complete’
- 50+ Make It Now™ projects and 100+ inspiration images
-
Cuts over 60 types of materials including vinyl, leather, vellum, and
yardstick and more -
20 project ideas, images and materials handpicked by four accomplished
DIY enthusiasts -
A Jo-Ann Stores exclusive bundle option is available, which includes
an extra cutting mat, three months of Cricut Design Space Access and
20 additional projects designed by the Cricut Design Team for Jo-Ann
Stores.
“We are pleased to partner with Jo-Ann Stores to bring forth the most
glamorous and productive smart cutting machine, the Cricut Explore Air
Gold Edition, for exclusive retail debut,” said Dale Pistilli, EVP
Sales & Marketing, Cricut. “Our technological advancement of cloud-based
software truly takes designing to new heights. Our customers can take
their inspiration to creation in just minutes; all that glitters is
truly gold with the new Cricut Explore Air Gold Edition.”
About Jo-Ann Stores, LLC
Jo-Ann Fabric and Craft Stores, the nation’s largest fabric and craft
retailer with locations in 49 states, was founded in 1943 as a single
retail store. Today, approximately 850 Jo-Ann stores across the country
provide consumers all the fabrics, craft supplies and inspiration they
need, conveniently under one roof. For additional information, visit
joann.com. To make creative connections, visit joann.com/community.
About Cricut Explore
The Cricut Explore, a smart cutting machine with free cloud-based design
software, is the ultimate DIY tool for crafters and DIY enthusiasts.
With Cricut, users can create an endless array of stunning projects
designed from scratch or using pre-designed projects. Allowing users to
cut fabric, leather, vinyl, cardstock, iron-on, and more, Cricut is
perfect for home decorating (wall decals, pillows, curtains, and more),
holiday and event planning, and everyday creations for all of life’s
occasions. For more information, please visit www.cricut.com.
Contacts
Jo-Ann Fabric and Craft Stores
Beth Shivak, 330-463-8661
Corporate
Communications
beth.shivak@joann.com
