Skechers Donates $3 Million to Save Dogs’ and Cats’ Lives

BOBS from Skechers Partners with Best Friends Animal Society to Save
the Lives of Shelter Pets across the Country

MANHATTAN BEACH, Calif.–(BUSINESS WIRE)–BOBS from Skechers, a division of leading lifestyle footwear company,
Skechers USA, Inc. (NYSE:SKX), is thrilled to announce a multi-year
partnership with Best
Friends Animal Society
, the only national animal welfare
organization dedicated exclusively to ending the killing of dogs and
cats in America’s shelters. To support the non-profit, BOBS from
Skechers has committed $3 million to further Best Friends Animal
Society’s lifesaving initiatives. The partnership with Best Friends
Animal Society is part of BOBS from Skechers’ ongoing charitable
initiatives, which includes donating shoes to children in need around
the globe.


For every purchase of BOBS, Skechers will make a donation to support
Best Friends’ programs that reduce the number of companion animals
entering shelters and increase the number who get placed into loving
homes. This is Best Friends’ biggest cause marketing partnership to date.

“BOBS from Skechers has been rooted in giving back since the launch of
the line and we wanted to expand the philanthropic reach by giving in
new ways,” said Robert Greenberg, Chairman and CEO, Skechers. “To date,
the current charitable model has allowed all of our BOBS customers to
give free shoes to children in need, with over 12 million pairs donated.
We are now building upon the giving message by partnering with Best
Friends to save pets. With around four million shelter pets being killed
each year, we want to help Best Friends bring that number to zero and we
are excited that our partnership will help play a part in reaching that
goal.”

Commencing in spring 2016, a multi-tiered marketing campaign will
support the partnership and include co-branded shoe box packaging,
national TV, print and digital marketing, PR, POP and other in-store
collateral at domestic Skechers retail locations and participating
retail partners. As part of the partnership, BOBS from Skechers will
serve as the presenting sponsor for the animal welfare organization’s
major national events including Strut Your Mutt and Super Adoptions, and
participate in additional year round initiatives. The partnership will
also include a limited edition BOBS footwear collection that will launch
in spring 2016.

“We are thrilled to partner with BOBS from Skechers on their charitable
initiative,” said Gregory Castle, co-founder and CEO, Best Friends
Animal Society. “Not only will the shoes look great, but each box will
carry a message of support for our mission to get pets out of shelters
and into forever homes. With every step taken in BOBS, we help ‘Save
Them All’.”

To learn more about the partnerships follow BOBS from Skechers on
Facebook (facebook.com/BOBSfromSkechers), Twitter
(twitter.com/BOBS_Skechers, Instagram (Instagram.com/BOBS_Skechers) and
Pinterest (pinterest.com/BOBSSkechers).

About Best Friends Animal Society

Best Friends Animal Society is the only national animal welfare
organization dedicated exclusively to ending the killing of dogs and
cats in America’s shelters. A leader in the no-kill movement, Best
Friends runs the nation’s largest no-kill sanctuary for companion
animals, adoption centers and spay and neuter facilities in Los Angeles
and Salt Lake City as well as lifesaving programs in partnership with
more than 1,300 rescue groups and shelters across the country. Since its
founding in 1984, Best Friends has helped reduce the number of animals
killed in American shelters from 17 million per year to an estimated 4
million. By continuing to build effective initiatives that reduce the
number of animals entering shelters and increase the number who find
homes, Best Friends and its nationwide network of members and partners
are working to Save Them All®.

To become a fan of Best Friends Animal Society on Facebook go to: http://www.facebook.com/bestfriendsanimalsociety.

Follow Best Friends on Twitter: http://twitter.com/bestfriends.

About SKECHERS USA., Inc.

SKECHERS USA, Inc., based in Manhattan Beach, California, designs,
develops and markets a diverse range of lifestyle footwear for men,
women and children, as well as performance footwear for men and women.
SKECHERS footwear is available in the United States and over 120
countries and territories worldwide via department and specialty stores,
more than 1,210 SKECHERS retail stores, and the Company’s e-commerce
website. The Company manages its international business through a
network of global distributors, joint venture partners in Asia, and 13
wholly-owned subsidiaries in Brazil, Canada, Chile, Japan, Latin America
and throughout Europe. For more information, please visit skechers.com
and follow us on Facebook (facebook.com/SKECHERS)
and Twitter (twitter.com/SKECHERSUSA).

This announcement contains forward-looking statements that are made
pursuant to the safe harbor provisions of the Private Securities
Litigation Reform Act of 1995. These forward-looking statements include,
without limitation, the Company’s future growth, financial results and
operations, its development of new products, future demand for its
products and growth across the Company’s three main business channels
and globally, its planned expansion and opening of new stores,
advertising and marketing initiatives, and the expansion plans for the
Company’s European Distribution Center. Forward-looking statements can
be identified by the use of forward looking language such as “believe,”
“anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will
be,” “will continue,” “will result,” “could,” “may,” “might,” or any
variations of such words with similar meanings. Any such statements are
subject to risks and uncertainties that could cause actual results to
differ materially from those projected in forward-looking statements.
Factors that might cause or contribute to such differences include
international economic, political and market conditions including the
uncertainty of sustained recovery in Europe; entry into the highly
competitive performance footwear market; sustaining, managing and
forecasting costs and proper inventory levels; losing any significant
customers; decreased demand by industry retailers and cancellation of
order commitments due to the lack of popularity of particular designs
and/or categories of products; maintaining brand image and intense
competition among sellers of footwear for consumers; anticipating,
identifying, interpreting or forecasting changes in fashion trends,
consumer demand for the products and the various market factors
described above; sales levels during the spring, back-to-school and
holiday selling seasons; and other factors referenced or incorporated by
reference in the Company’s annual report on Form 10-K for the year ended
December 31, 2014 and its quarterly report on Form 10-Q for the three
months ended June 30, 2015. The risks included here are not exhaustive.
The Company operates in a very competitive and rapidly changing
environment. New risks emerge from time to time and the companies cannot
predict all such risk factors, nor can the companies assess the impact
of all such risk factors on their respective businesses or the extent to
which any factor, or combination of factors, may cause actual results to
differ materially from those contained in any forward-looking
statements. Given these risks and uncertainties, you should not place
undue reliance on forward-looking statements as a prediction of actual
results. Moreover, reported results should not be considered an
indication of future performance.

Contacts

Skechers
Jolene Abbott, 310-318-3100 x4839
Jolenea@skechers.com

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