Time Inc.’s 2016 ESSENCE FESTIVAL Unveils Night-by-Night Schedule

Puff Daddy and The Family & Common Announced to Join the Lineup
Featuring Headlining Performances from Kendrick Lamar, Mariah Carey,
Maxwell and More

NEW YORK–(BUSINESS WIRE)–Time Inc.’s (NYSE:TIME) ESSENCE FESTIVAL, now among the
largest consumer live events in the nation and hosting more than 550,000
annually, is thrilled to announce the all-star, night-by-night lineup of
performers from June 30 to July 3 in New Orleans. Newly announced to the
2016 festival lineup are Puff Daddy & The Family, a conglomerate of past
and present Bad Boy Records artists and affiliates presented by Sean
“Puff Daddy” Combs and award-winning hip-hop artist Common.


The A-list nighttime concerts featuring more than 40 acts will take
place across five stages in the Superdome throughout the weekend—on the
festival’s renowned Mainstage and in the intimate Superlounges, which
for the first time will feature a special curation by Estelle. On
Saturday night, Estelle will offer a unique musical experience that will
include an eclectic DJ as well as performances by Wizkid and Lady
Leshurr.

The 2016 ESSENCE FESTIVAL night-by-night musical lineup is as
follows:

Friday, July 1, Mainstage: Maxwell,
New Edition, Kenny “Babyface” Edmonds, Tyrese, Faith Evans, Avery
Wilson. Superlounges: Digable Planets, Daley, Eric Bellinger,
Estelle, Lion Babe, The Internet, Tweet, Mali Music, V. Bozeman, Kelly
Price, Zakes Bantwini, Skye Wanda.

Saturday, July 2, Mainstage: Mariah Carey, Charlie Wilson,
Common, Jeremih, Estelle. Superlounges: Doug E. Fresh, Tink,
Jidenna, Preservation Hall Jazz Band, St. Beauty, Lalah Hathaway, Judith
Hill, Wizkid, Lady Leshurr.

Sunday, July 3, Mainstage: Kendrick Lamar, Puff Daddy & The
Family, Ciara, Andra Day. Superlounges: MC Lyte, Dej Loaf, Cyril
Neville, Leon Bridges, Kehlani, New Breed Brass Band, Robert Glasper
Experiment, BJ The Chicago Kid, The Brand New Heavies, Little Simz.

Nephew Tommy from “The Steve Harvey Morning Show” will
return as the Mainstage host, with more surprise guest performances to
be announced.

Single-day tickets go on sale today and are priced starting at
$50 per person per night. For more information about ticket sales and
accommodations and for the latest news about the ESSENCE FESTIVAL,
visit www.essencefestival.com,
join the festival community by following us on Twitter
@essencefest #EssenceFest and become a fan of 2016 ESSENCE FESTIVAL on Facebook.

EDITOR’S NOTE: To apply for media
credentials to the 2016 ESSENCE FESTIVAL NOLA, click
here
.

The 2016 ESSENCE FESTIVAL is executive produced by ESSENCE Festivals
LLC, a division of ESSENCE Communications Inc., and is produced by
Solomon Group. GeChar is the executive producer of the 2016 ESSENCE
Empowerment Experience.

Sponsors of the 2016 ESSENCE FESTIVAL in New Orleans include presenting
sponsor Coca-Cola and major sponsors Ford, McDonald’s,
State Farm
and Walmart.

About Essence Communications Inc.

Essence Communications Inc. (ECI) is the number one media company
dedicated to African-American women, with a multi-platform presence in
publishing, live events and online. The company’s flagship publication,
Essence magazine, is the preeminent lifestyle magazine for
African-American women, generating brand extensions, such as the Essence
Festival, Essence Black Women in Hollywood and Black Women in Music,
Window on Our Women and Smart Beauty consumer insights series,
Essence.com, and ventures in digital media (mobile, television and VOD).
For 45 years, Essence, which has a brand reach of 14.2 million, has been
the leading source of cutting-edge information and specific solutions
relating to every area of African-American women’s lives. Additional
information about ECI and Essence is available at www.essence.com.

About Time Inc.

Time Inc. (NYSE:TIME) is one of the world’s leading media companies,
with a monthly global print audience of over 120 million and worldwide
digital properties that attract more than 150 million visitors each
month, including over 60 websites. Our influential brands include
People, Sports Illustrated, InStyle, Time, Real Simple and Southern
Living, as well as more than 50 diverse titles in the United Kingdom.

Contacts

ESSENCE
Dana Baxter, 212-522-1634
dbaxter@essence.com
or
ESSENCE
Sheila
Harris,
212-522-1089
sharris@essence.com

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