Zenni Optical Debuts Metropolitan Collection

Celebrates new line of eyewear with film collaboration by fashion
designer Timo Weiland

NOVATO, Calif.–(BUSINESS WIRE)–Zenni Optical, a leader for more than a decade in online prescription
eyewear, announces today the launch of its Metropolitan Collection.
Featuring 14 classic eyewear styles remastered for modern lifestyles,
the Metropolitan Collection is inspired by the visionaries who bring
form, function and sophistication to America’s great cities. The frames
in the Metropolitan Collection start at just $35.95 which include
single-vision prescription lenses, and are available for purchase online
at: www.zennioptical.com/metropolitan-eyewear-collection


To celebrate the Metropolitan Collection’s debut, Zenni is partnering
with New York-based fashion designer Timo Weiland to act as creative
director for a short film dedicated to those who continue to transform
the urban landscape with style and originality. Directed by Shal Ngo,
and showcasing three talented performance artists – Olivia Burgess,
Grace Weber, John Gordon Gauld – the Metropolitan Collection-inspired
short film titled “In Their Element” is live and available to view at: https://www.youtube.com/watch?v=SaOnSnMfzmc

“At Zenni Optical, we are constantly energized by the creativity and
style of people who positively impact our world,” said Mark Brutten,
marketing director at Zenni Optical. “The Metropolitan Collection is a
result of Zenni’s continued commitment to offer unique, fashion-forward
eyewear that is easily accessible online and affordable for everyone.”

The Metropolitan Collection is named after influential architects who
have helped design and transform America’s most loved cities, with
frames titled: Wright, Van Alen, Sullivan, Stone, van der Rohe, Pei,
Olmsted, Niemeyer, Morgan, Maybeck, Johnson, Fuller, Eames and Ain. The
frames boast modernly classic lines in both neutral colors and
surprisingly bold new takes on classic tortoiseshell patterns. The look
book
, photographed by Wendy Strauss, is now available to view.

Like all Zenni frames, the collection can also be customized with tints,
bifocal or progressive lenses and other options including engraving. For
more information, please visit: ZenniOptical.com

About Zenni Optical

Founded in 2003, in Marin County, California, Zenni Optical offers
stylish prescription eyewear to compliment every unique lifestyle.
Customers count on Zenni to personalize their eyewear looks with prices
that make them smile. From fashion-infused frames to state-of-the-art
lenses, Zenni continues to be a preferred eyewear brand that delivers
its promise of quality and customer satisfaction. For more information,
please visit www.zennioptical.com,
like our Facebook page at www.facebook.com/zennioptical
or follow us on Twitter at www.twitter.com/zennioptical
or Instagram at www.instagram.com/zennioptical.

Contacts

Double Forte
Jane Ablaza, 415-500-0628
jfablaza@double-forte.com

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