ADDING MULTIMEDIA BI-LO, Harveys and Winn-Dixie Donate $3,044,091.38 to Help Support the Wounded Warrior Project® Independence Program after Historic Pledge of All July 4th Profits

JACKSONVILLE, Fla.–(BUSINESS WIRE)–Through a combination of customer and vendor donations and all profits
earned at BI-LO, Harveys and Winn-Dixie grocery stores on Saturday, July
4th, Southeastern Grocers announced today that it will donate
$3,044,091.38 to support the Wounded Warrior Project®
(WWP) Independence Program (IP), which helps warriors live life fully,
on their own terms.

Ian McLeod, CEO and president of Southeastern Grocers, said, “I am
deeply moved by the outpouring of support this program received from our
associates, customers and even from individuals living outside of the
communities we serve. This contribution to help support the Independence
Program would not be possible without the generosity of our associates
who gave their time to work in our stores on Independence Day and our
customers and vendor partners who shopped with us and made extra
contributions to the fund.”

Steve Nardizzi, WWP chief executive officer, said, “This alliance with
Southeastern Grocers is crucial for Wounded Warrior Project to continue
its lifelong mission to honor and empower Wounded Warriors. The
overwhelming success of the Independence Day promotion surpassed every
expectation we had, and we are profoundly grateful to Southeastern
Grocers and each and every shopper who came out in support of those
wounded protecting the freedoms we all hold so dear. The generosity
Southeastern Grocers demonstrated exemplifies what can be achieved when
like-minded charities and corporations join forces.”

The donation funds were raised through contributions made in BI-LO,
Harveys, and Winn-Dixie stores during checkout, as well as on each
organization’s dedicated website. Additionally, on Saturday, July 4th,
every penny in profit earned at Southeastern Grocers’ nearly 790 stores
was donated. One hundred percent of the funds raised will support WWP’s
Independence Program, which provides personalized plans that target each
warrior’s needs or interests, allowing them to live as independently as
possible. These individualized plans are developed at no cost to the

About Wounded Warrior Project

The mission of Wounded Warrior Project® (WWP) is to
honor and empower Wounded Warriors. WWP’s purpose is to raise awareness
and to enlist the public’s aid for the needs of injured service members,
to help injured servicemen and women aid and assist each other, and to
provide unique, direct programs and services to meet their needs. WWP is
a national, nonpartisan organization headquartered in Jacksonville,
Florida. To get involved and learn more, visit

About the Independence Program

The Independence Program pairs a specialized case manager with each
injured service member and his or her family to develop a personalized
plan that targets the injured service member’s needs or interests. In
many instances, for the cost of one month in an in-patient
institutionalized brain injury rehabilitation program, the WWP
Independence Program can provide a year’s worth of community-based
support on a weekly basis to an individual wounded veteran.

About Southeastern Grocers

Southeastern Grocers, LLC, parent company and home of BI-LO, Harveys and
Winn-Dixie grocery stores, is the fifth-largest conventional supermarket
chain in the U.S. and the second-largest conventional supermarket in the
southeast based on store count. The company employs nearly 72,000
associates who serve customers in approximately 790 grocery stores, 143
liquor stores and 527 in-store pharmacies throughout the eight
southeastern states of Alabama, Florida, Georgia, Louisiana,
Mississippi, North Carolina, South Carolina and Tennessee. BI-LO,
Harveys and Winn-Dixie are well-known and well-respected regional brands
with deep heritages, strong neighborhood ties, proud histories of giving
back, talented and loyal associates, and strong commitments to providing
the best possible quality and value to customers. For more information,
please visit,


For SEG interviews or images:
Julianne Roberts, 904-370-6029
WWP interviews or images
Joanne Fried, 904-646-6860