Jeunesse Launches ZEN Project 8 in Partnership with Mark Macdonald

ALTAMONTE SPRINGS, Fla.–(BUSINESS WIRE)–Leading direct selling company Jeunesse has partnered with popular
celebrity nutritionist and renowned fitness guru Mark Macdonald to
create ZEN
Project 8
, a balanced weight management system.

The program pairs Jeunesse ZEN BODI™ products with an 8-week exercise
and lifestyle program organized into three phases in which participants
detox their bodies, ignite metabolism and learn how to make the plan a
way of life. The crux of the plan is the “Eat in threes” concept of
eating a balance of protein, fat and carbohydrates every three hours.

Jeunesse Chief Visionary Officer, Scott Lewis commented, “We are pleased
to partner with Mark Macdonald to provide an easy-to-follow, systematic
approach to weight management and lead this powerful community health
movement. Combining Mark’s expertise with great-tasting, science-based
and effective ZEN BODI products is another way we’re helping people look
and feel young.”

ZEN Project 8 debuted at the Jeunesse LEAD event March 10th
at the Wynn Las Vegas. The program launch included the addition of two
new ZEN BODI products – ZEN Fuze™ protein shake and ZEN Prime™ a detox
phase product. The ZEN Shape™ supplement and ZEN Fit™ amino acid drink
round out the product line.

As the ZEN Brand Ambassador, Macdonald is available throughout the three
program phases to offer support and inspiration with weekly coaching
videos, delicious recipes and info-packed blogs. A New York Times
bestselling author and regular contributor to CNN and HLN, Macdonald
has helped thousands burn fat, build muscle and increase energy – from
celebrities and athletes to soccer moms.

“ZEN Project 8 is a movement to end dieting nonsense and provide real
solutions,” Macdonald said.

About Jeunesse

Jeunesse is a global direct selling company with a mission to positively
impact the world by helping people look and feel young, while empowering
them to unleash their potential. The company’s skin care and nutritional
products are made in the USA exclusively for Jeunesse and make up a
comprehensive Youth Enhancement System. With multilingual customer
service, a back office support team, global enrollment system and
in-house programming, the company has developed a cutting-edge, global
platform that has harnessed the power of technology to share innovative
products, training and support through 32 fully operational offices to
markets in over 100 countries. For more information, visit


Lynn McGovern, 623-363-6925