Save Our Water and Bay Area Council Partner to Release PSA with Sergio Romo

SAN FRANCISCO–(BUSINESS WIRE)–Save
Our Water
– California’s official statewide conservation education
program – has released a new Public
Service Announcement
featuring San Francisco Giants star Sergio Romo
in partnership with the Bay Area Council. The PSA, filmed at the Giants’
garden in AT&T Park, urges Californians to step up and make even more
cuts in their water use.

Save Our Water has been urging Californians to “Let It Go” this summer
by limiting outdoor water use and letting lawns fade to gold, while
preserving precious water resources for trees and other important
landscapes. The program’s public education campaign also encourages
Californians to “Turn It Off” and cut back on water use wherever
possible inside and out.

“The historic drought has California in a clutch situation,” said Bay
Area Council President & CEO Jim Wunderman. “We need all Californians to
step up and get us the win, and we could ask for no better ally than San
Francisco Giants pitching ace Sergio Romo to strike out water waste.”

Save Our Water’s website is available in both English
and Spanish
and is filled with tips, tools, and inspiration to help every
Californian find new and creative ways to conserve. From tips on how to
keep trees healthy during the drought to an interactive section allowing
users to visually explore how they can save water both inside and
outside the home, Save Our Water has a wealth of resources available for
Californians.

“We are always looking for new ways to reach Californians with messages
of conservation,” said Mark Cowin, Director of the California Department
of Water Resources. “This public service announcement with Sergio Romo
joins a chorus of Californians all with the same message – we all need
to be saving together this summer.”

“This historic drought requires all of us to step up and do more to save
water,” said Tim Quinn, Executive Director of the Association of
California Water Agencies. “We appreciate the efforts of the Bay Area
Council and the San Francisco Giants to raise awareness of the
importance of water conservation this summer.”

Throughout the drought, Save Our Water has aimed to give Californians
tools and tips to help everyone easily conserve at home and at work,
every day. Save Our Water connects with Californians on its Facebook
page, Twitter
and Instagram
accounts.

Governor Edmund G. Brown Jr. has directed the first-ever statewide
mandatory water reductions in California, calling on all Californians to
reduce their water use by 25 percent and prevent water waste. Save Our
Water is a partnership between the
Association
of California Water Agencies
and the California
Department of Water Resources
.

Contacts

Association of California Water Agencies
Jennifer Persike
(916)
441-4545 or (916) 296-3981 (cell)
jenniferp@acwa.com
or
Dept.
of Water Resources
Ed Wilson
(916) 651-7512
ed.wilson@water.ca.gov
or
Bay
Area Council
Rufus Jeffris
Vice President, Communications
(415)
946-8725
rjeffris@bayareacouncil.org